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    • Digital MarketingThe term digital marketing refers to the use of digital channels to sell products and services to reach consumers. This type of marketing involves the use of websites, mobile devices, social media, search engines and other similar channels. Digital marketing became popular with the advent of the internet in the 90’s.
    • Artificial IntelligenceArtificial intelligence (AI) refers to the simulation of human intelligence using machines programmed to think like humans and imitate their actions. The term can also be used for any machine that exhibits characteristics related to the human mind, such as learning and problem solving.
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    • Machine LearningMachine learning is an artificial intelligence (AI) and computer science industry that focuses on using data and algorithms to mimic the way people learn and gradually improve accuracy. IBM has a long history of machine learning.
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Google Updates

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Google Updates / Latest News / Latest Updates

Google Chrome: Block or Make Insecure Files Hard to Download

To fight against fraudsters and computer viruses intensifies; Google Chrome has revealed an additional feature to restrict downloads from non-HTTPS domains. The primary goal of the new Google Chrome block…

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January 5, 2023
PPC
Google Updates / Digital Marketing

Google Ads: 4 Strategies to Optimize Stale Evergreen PPC Campaigns

PPC is a digital advertising technique used to generate traffic to websites. When an ad is clicked, an advertiser pays a publisher (often a search engine, website owner, or network…

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December 12, 2022
Google Ads accounts managers
Latest News / Google Updates

Google Ads Accounts Managers Shouldn’t Contact Clients Directly

There have been several online instances of Google Ads account managers threatening to contact clients personally, even though they are not permitted to do so. According to the allegations, agencies…

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November 25, 2022
Google has Paused its Payment Policy
Google Updates

Why Google has Paused its Payment Policy in India

In response to a judgment by the Competition Commission of India, Google has paused the implementation of its policy requiring app developers to use its Google Play billing system for…

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November 14, 2022
Read more about the article Google increases Workspace storage to 1TB from 15GB for every user for free
Google Updates

Google increases Workspace storage to 1TB from 15GB for every user for free

Many organizations are presently reliant on Google Workspace, often known as G-Suite. Google Drive Unlimited Storage has been developed in response to consumer feedback. Individual Google Workspace users may now…

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November 4, 2022
Read more about the article Google rolls out ChromeOS 107 with ‘Save Desk for later’ feature
Google Updates

Google rolls out ChromeOS 107 with ‘Save Desk for later’ feature

ChromeOS 107 is now available to users worldwide. While this milestone release is a little late, the newest build is significantly closer to schedule than 106, which was more than…

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November 1, 2022
Homepage Results
Google Updates

Google Replaces Title Tags With Site Names For Homepage Results

Google replaces Title Tags and appears to cease displaying title tags for cell search returns for the whole website, similar to how searches for the title of a website normally…

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October 17, 2022
Google Search Essentials
Google Updates

Google replaces its Webmaster Guidelines with Google Search Essentials

Google Webmaster Tools is a set of Search Engine Optimization (SEO) tools from Google that will assist you in managing your site in Google Search results. They are now grouped…

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October 14, 2022
Google Integrate
Google Updates

Google Integrates the Google Tag with Ads and Analytics

With the integration of Google tag with Google Ads and Google Analytics, it will become more accessible to utilize Google Tag all over the website. The Sitewide tag is a…

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October 7, 2022
Core Algorithm Update
Google Updates

Google Releases September 2022 Core Algorithm Update

Google has revealed a core algorithm update, which will result in visible changes to search results. Google released the September 2022 core algorithm update; this is the second wide core…

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September 13, 2022
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