The Facebook audit is a comprehensive assessment of your current marketing activities (business page and Ads account). An audit Facebook page will also reveal branding flaws and offer a solid sense of what areas to improve in your Facebook marketing approach. Looking for: How to Audit Your Facebook Page, you are at the right place.
Is it essential to audit Facebook Page?
Spending half an hour or less to do a yearly Facebook page audit can ensure you’re still on-brand despite the platform’s modifications. An audit will also reveal branding flaws and give you a solid sense of what elements of your Facebook marketing plan need to be improved. The audit Facebook page helps guarantee that you remain consistent with your brand despite the platform’s changes.
An audit facebook page will uncover any branding issues and provide a solid idea of which aspects of your Facebook marketing strategy needs attention. A Facebook marketing audit is a comprehensive assessment of your current marketing activities (business page and Ads account). The evaluation makes a change that reflects your current strategy and improves the overall success of your Facebook marketing.
How to audit your Facebook Page?
Facebook is continually introducing and eliminating business features. Spending half an hour or less on a yearly Facebook audit can guarantee you’re still on-brand despite the platform’s changes. The audit Facebook page will also highlight branding flaws and offer you a solid sense of what aspects of your Facebook marketing plan you need to focus on.
The Audit Facebook Page has 5 steps:
- Save a complete record of your Facebook Page Content
During Audit Facebook Page saving the page wall might help you keep track of your social or professional contacts. You may preserve a compilation of birthday wishes, posts celebrating a grand opening, or a visual memento of the day you became your 1,000th follower. You may also need to save your Facebook wall for more severe reasons. Switch to your page on Facebook with a desktop browser. Then select Settings and Privacy from your profile photo in the upper-right corner.
Then, from the menu, choose Settings, and click Privacy on the left-hand sidebar. Select Facebook Page Information from the Privacy option. And then click the View link next to the Download Profile Information option to export a copy of your page. Then choose the page export settings—Facebook exports page data in HTML format by default. Facebook exports high-quality files from your page automatically.
- Archive Outdated and Irrelevant Facebook Page Content
When you archive a discussion, it disappears from your inbox until you interact with that person again. When you delete a conversation, it removes the message history permanently from your inbox. During the process of audit Facebook page, to access your chats, go to Chats. Swipe left on the conversation you want to save. This option is for trashing Facebook stuff that you no longer want others to view but want to save for yourself.
Use this function to eliminate undesirable posts. The metrics are still applied to your account even when the content is hidden. Because archiving keeps the likes and comments on the post, it does not affect your engagement numbers when you archive individual posts. Deleted postings will stay on Facebook’s servers for 30 days, allowing you time to reconsider unless you delete them immediately. Should emails be archived or deleted? Only delete emails that you won’t need again.
Archive the emails containing vital information or documents you may require.
- Hide Facebook Page Posts
People who visit your timeline will not be able to view a photo or post you tagged if you conceal it. However, the image or post will remain available to the audience with whom shared in other locations on Facebook, such as Feed or Search. Customers and followers should ideally use Facebook’s visitor post function to contribute user-generated material or what they’ve made or done with your products and services.
You may, however, hide specific visitor posts if you discover that Facebook users are posting damaging or spammy information on your page.
- Hide Harmful or Abusive Facebook Page Comments
Positive participation, factual inquiries, and constructive criticism should be the primary emphasis of comments on your Facebook page content. Most of the time, it’s preferable to leave these remarks alone and react to them as soon as possible. But what about off-topic participation, nasty comments, or replies that might affect your brand’s reputation? Develop a policy for responding to this form of interaction with your team, and then implement it regularly.
In many circumstances, hiding nasty or hurtful remarks is a brilliant idea to prevent others from reacting. Although you can delete comments, concealing them is usually a preferable solution. When you cover comments, the original poster is unaware, and you have a record of their participation.
- Merge Multiple Facebook Business Pages
The most typical motive for a merger is to exchange knowledge, technology, or other resources, boosting the organization’s overall capabilities. Mergers may also assist companies in overcoming current problems, minimizing vulnerabilities, and acquiring competitive advantage in the market. People who like or follow your Pages will be combined if you merge your Pages. Here are a few criteria to remember:
- Both pages must be either classic or new pages experiences.
- Both of these pages can be global.
- You cannot merge a verified page with an unconfirmed page.
- In a Business Manager account, you cannot combine from the home page.